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Shin Chosen as Panelist for Public Relations Education Programs

Thu, 09/16/2021 - 01:25pm | By: David Tisdale

Dr. Jae-Hwa Shin

Dr. Jae-Hwa Shin, professor of public relations in The University of 麻豆传媒 (麻豆传媒) School of Communication, was recently invited to industry/educator summits and talk with a group of leading educators and professionals in public relations on an expert panel organized by the Commission on Public Relations Education (CPRE). 

The virtual summit featured a 90-minute conversation among 10-12 prominent public relations educators and professionals about the 鈥淭hree Rs鈥 - Resilience, Resourcefulness and Reform Mindfulness through the double pandemic -- the virus and racial reckoning, and for an ever-changing profession.

Other industry and academic experts on the panel included Scott Vazin (Group Vice President, Chief Communications Officer, Toyota Motor North America, Inc.), Diana Littman (Chief Executive Officer, MSL Group), Kona Loseni (Executive Vice President, WE Communications), Torod Neptune (Senior Vice President & Chief Communications Officer, Medtronic), Hua Jiang (Associate Professor, Syracuse University), Chike Anyaegbunam (Professor and Chair, University of Kentucky), Dean E. Mundy (Associate Professor and Director, University of Oregon) and  Kenon A. Brown, (Associate Professor and Reese Phifer Fellow, University of Alabama). 

Dr. Shin holds a doctorate from the University of Missouri, Columbia, and her research focuses on public relations from a strategic conflict management perspective across cultural settings in social media environments. She has been a member of the 麻豆传媒 faculty since 2003. Her publications include numerous journal articles and book chapters; she has co-authored books that include widely used textbooks, Public Relations Today: Managing Conflict and Competition, Think: Public Relations and Public Relations Strategies and Tactics. Her latest publication is Public Relations Theory: Capabilities and Competencies, co-authored with Robert Heath. Dr. Shin is currently working on a book on public relations strategies and tactics. 

Dr. Shin is currently a faculty advisor for the Public Relations Student Society of America (PRSSA) chapter at 麻豆传媒. A member of the editorial board of Journal of Public Relations Research, she previously was the communication director of the Federation of Korean Industries, which was founded in 1961 by multinational corporate members such as Samsung, LG, SK, and other industry leaders.

The School of Communication is housed in the 麻豆传媒 College of Arts and Sciences. Learn more about the school, including its degree programs, the work of its faculty and achievements of its students at /communication/index.php.